I know you are busy and your day-to-day life comes first but to build a business using online efforts and effectively build rapport on social platforms to gain trust and authority with connections and leads.
You don’t have to be techy to understand. Trust I was not techy when I got started at all. I have learned my skills.
It is so simple that it doesn’t even matter if you are brand new to using LinkedIn. You can begin employing these strategies right away and see results faster than ever before.
There is no silver bullet, no fast and quick way to build your brand that builds powerful profitable relationships that lead to REVENUE.
Your profile is the most important piece of online real estate. Maybe even more important than your own website. It is your 7 seconds to grab new connection attention. Rarely do they come back for a 2nd look so you have to be set up right the first time.
Your profile is a keyword tool that talks to Google. When someone types in similar words looking for what you offer. You can be connected to a ready-to-buy contact.
The internet is made up of content,like this post you are reading. There are several ways to use content you already have and how to generate new content for LinkedIn. If you are producing content that is not getting any responses you will need to tweak your content to get them talking to you. Using simple tools like polls, documents and articles.
Most people only use one or two of these tools and most people use none of them. Which leads to hours spend on social media without any business connections.
LinkedIn Etiquette: 10 Things You Must NEVER Do
- Stop spamming people in the messages. It will never work to send someone a business message that you have never even said hello too. Stop and thinking how you respond when it is done to you and stop and think about what makes you want to buy.
- Sending copy and paste messages don’t show who you are and people can tell. Use scripts for samples of things you can say to start a conversation but copies rarely work.
- Open your profile. Privacy settings are there for your protection, but don’t forget this is a social network and you want to engage with other people.
- Don’t automatically add someone to your email list if you get their address without asking them. It gets your email account marked with spam.
- Dont ask strangers for recommendations
- Don’t ask strangers for endorsements. This is for people who know you or you have worked with who can give you true feedback.
- Your content goal is to always post content that will add value to the person reading it. Value is something they can learn, use or tweak what they know.
- Getting into heated debates, or insulting their competitors it serves no purpose, it will also give those reading an opinion of you that may not be the truth.
- Reply to each and every comment that comes to your profile. You wouldn’t ignore someone who was standing in front of you.
- It is really not about you. I know that is hard to believe but people read your content to see what they can get out of it. They are looking for solutions. You will be a solutions provider or they will scroll past you. Simple as that.
- Find what gets people talking on your page. When they are talking to you nurture that connection, stay in touch.
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