Your mind is hardwired to resist what is unfamiliar.

When it comes to unleashing our knowledge in our business, our brain goes to work, doubting how far we can go. Fear is the nagging voice telling us we can’t do something. It is loud and obnoxious. 

It’s the sinking feeling warning us that we’re about to make a fateful decision. For some reason, our brain thinks that everyone around us knows once we claim to be in business.

That is far from the truth. No one knows until we tell them (marketing)

Fear is a natural feeling. Without it, we’d continue touching hot stoves.
On the one hand, fear keeps us safe, and on the other, it holds us back.
Your mind is hardwired to resist what is unfamiliar.

You can’t talk about fear without talking about the fear of failure. It’s up there with snakes, airplanes, and heartbreak. Defeat is gut-wrenching and humiliating.

Fear is what keeps us tightly snuggled in our comfort zone, whatever that looks like for you.

Success will look different for you than it will for me. Some people want to make it to the “top” by standing on big stages speaking to large groups of people. Someone else wants to pay off their car loan. Someone will else want to be able to buy groceries each week. 

People often work toward a goal, and once they make it, the feeling doesn’t feel like they thought it would. The celebration feels lame. Success requires maintenance, and the failure doesn’t.

Success requires consistent intention. Something you fight for, work toward even when you feel scared. You keep pushing forward.

People often say they are afraid to reach a goal and lose it.

That is part of the journey. The ticket is you now know how to make it work even if you fail; you tweak what you did the first time.

Perseverance is regardless of the mental hurdles, negative self-talk, and imposed limitations; the ability to keep going creates our resilience. And our stability creates our space for success.

Keep pushing. Keep Learning. Keep finding new circles to learn. Even if you don’t know how much longer you can hold on. 

As you learn to work in a business, you have many choices to choose which one feels good. Remember the day you made your first dollar online? You can no longer say, “I have never made a dollar.” Now you repeat what it took to do it the first time.

What you do next is learn how to repeat the pattern that your audience likes to pay for. People will buy what intrigues them, what catches their attention, and gives them a simple nugget they can use. 

When someone encouraged me to write a book, I didn’t think I could do it. Once I started with the first word, the second word came easier. 

When someone mentioned I had enough training content to build a course, I could not see what that looked like. I hired someone to pull it all together and made my first course with guidance. 

Then the idea for the 2nd course popped up and was much more accessible to how it pieced together. The third time I knew what I was looking for and had a better vision. 

Fear will always be standing on your shoulder. You can listen to it, or you can trust your gut intuition to move forward. I say YES, and then figure things out. 

Six things you need to fight your voices in your head

1. Find someone to lock arms with who can guide you. Someone else is will always see more in you than you see in yourself. A community of people building businesses will share the conversations you need to hear.

2. Discover what it is you are afraid of. Sit with it. What is the root cause?

3. Recognize the excuses that keep you from doing the things in your business that you know will lead to an income. 99% of the time, what you think your holdback is, is not the real reason. Any excuse will work if it is not essential to you. Whatever you hold in your mind consistently is what you will experience in your life.”

4. Business is not about being perfect. Nor is it about running as anyone else does. Part of overcoming fear is recognizing that everyone on the planet – including those you know and admire – has encountered a failure on their path to greatness.

5. Believe and know that if you continue to do what generates a dollar, you will see a level of success.

6. Just a reminder that it’s equally as essential to provide free, valuable information (Content Marketing) to your network to help build credibility and show them whether your content is worth their investment or not.

Don’t only focus solely on your products/ sales/ business, and be sure to offer other valuable information to your network so they get to know who you are.

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